5 Mistakes Bloggers Make & How To Not Make Them
I've been blogging for almost four years, but I was never serious about it until this year. Since this obsession though, I have read a lot of blog posts in my life, and know what I prefer when looking at a blog post.
So here are the common mistakes I've seen bloggers make as a reader..
Too many words, too little titles
One of the first things I always notice is when bloggers write an entire blog post without considering the fact that some readers just don't have the patience to read everything word for word.
I see the bloggers succeed when they include headers, so if a reader is to quickly peruse the blog post, they would know if they want to read it or not.
Too many pictures, not enough selectivity
This is my number 1 blogger pet peeve: including too many pictures.
Look, I understand that you went traveling and you want to share with your readers what you saw and what you ate. But just please be selective. Don't include almost every single photo you took.
A good rule of thumb is that 10-15 pictures/post is plenty. If you use Squarespace, use the function of putting photos side by side so it doesn't require extra strolling. That capability is an absolute life saver!
Not relating the information back to the reader
I started including this at the end of my blog posts but, why does your reader care that you're writing about this?
What's in it for them?
Writing about your travels is great, but why does your reader want to know the specifics? Engage them, ask them questions, make them think back to their experiences.
Overcomplicating or oversimplifying
As a psychology major, one of the first things I learned is that short term memory only stores 4-7 pieces of information.
If you go over that limit of information overload, or don't provide enough information, then you fall into the trap of not keeping your readers engaged or interested in your topic of discussion.
So provide a few points, then go into them in enough detail that the reader isn't left wondering whether or not they have learnt anything.
Using super fancy words
If you are an English major, or have an English/Literature masters/grad degree, then good for you. But make sure you remember that most of your audience may not be of that level in terms of vocabulary.
So keep things simple, or if you want to use big words, at least explain it!
If you are a regular consumer of blog posts, what do you consider to be a blogging mistake?
Or if you are a blogger, what's a mistake you've found you made that you've since corrected/in the process of correcting?
P.S. I made almost every single one of these mistakes. It took me 2.5 years to figure them to be mistakes though.